When seeing the multiple posts about 3rd party bookings lately and speaking of having them “invite” the actual guest to book I had a thought the other day and was interested in your thoughts:
When Guest Suzy books for her and her husband she may say so or his name or whatever. When you click on the “2 guests” link it shows “Suzy” under her round profile pic and a second guest is usually shown as “Guest 2” under an anonymous grey profile pic. Occasionally her husband will have an account and it will show up as “Joe” under his actual profile pic. I have noticed some reviews for Joe will show the name Suzy but not Joe in the write up because then all the booked guests get the review. (I have ALWAYS include first names of ALL guests, regardless, so my review will show up for both Suzy and Joe with both their names.)
I have never required all the guests to be “invited” to the reservation in this manner but was thinking about maybe charging more for those that aren’t invited to the reservation this way. Really offering a discount to those who do is how I would want to word it to be positive. Currently my extra guest fee (after 1) is $20, regardless of the listing or date. I was thinking of upping it to $25 recently and then offering the discount of $20 for those who are “included” in the reservation as an incentive to do so.