Well I have wondered and posted about this same thing. I agree with brook2 - I think some guests may not want everyone knowing where they went on vacation. And some guests are having affairs so they don’t want to post anything.
What gets me is the ones who will leave a long letter filled all kinds of wonderful compliments and how it was the best vacation they ever had. Sometimes I will type up what they wrote and tell them if they wish to leave a review then they can cut and paste if they want. And of course I thank them for the lovely letter. But they don’t post a review.
I think I wouldn’t have hardly any reviews if it wasn’t for my partner asking for them. I was a bit taken aback when I found out a few months ago that he had been asking guests for a review during the tour. Say what?? I give him credit that it worked, but I just don’t like that at all. Not sure exactly how he was asking but I told him I prefer to ask after they have left and expressed they had a wonderful time. So now…I don’t get reviews. I did get two on Airbnb from families who stayed over the holidays. And basically I had to do the “thanks so much to taking great care of the place…I left you a great review” - hint hint pleeaaase leave me a review. They did.
But my last guest didn’t leave a review and my partner said he thought the girl he was with was his sugar mama. So maybe that is the reason. But he left a review at a previous place.
Kirsty - I always feel like a sucker every time I leave one and then the guest doesn’t. I can’t believe they aren’t even curious. So then I always tell myself I am not leaving a review first to build up their profile, while they don’t bother with one for me. And then every time I end up leaving one just hoping that they will be curious and will do the same. Call me a sucker.
Also, another reason too I think guests may not be reviewing my place - is because they know the more reviews you have the more popular you will be and more guests will book. Then you can increase prices. Some people don’t review because they want to keep certain places a secret and all to themselves. I had one guest jokingly say she didn’t want to leave a review because she wanted to keep the place to herself. But I think she did leave one.