Okay forum dwellers. We have a business question. Let’s say we have a hypothetical budget that we can either spend on upgrading our bedding, or buying some advertising on Google or FB.
It doesn’t have to be bedding by the way. We can upgrade our units in some other way. This is about a hypothetical upgrade of the rooms.
One argument is that by increasing occupancy we can generate more revenue and do both.
The other argument is that when our guests show up they will be happier with some nice duvets or cushy pillows. The reviews will be even more glowing.
Btw we are superhost. People love the place with bedding the way it is. 80 percent of our business last year was May through November.