Yes, that was indeed the original intention of making the thread, thanks Annet!
I am not familiar with the rules about mentioning products in TV shows but I imagine it is extremely intricate and you need to be very careful. So it’s interesting when Airbnb is referenced directly in a popular show which I’m pretty sure they did in Modern Family. Presumably that was some kind of product placement and paid for? Then there are oblique references, as in the Blacklist, which are slightly negative. That kind of publicity is huge and must have far more impact than a regular TV commercial.
Anyway, if anyone knows of other shows that have referenced Airbnb it would be interesting to know. @Jacquo (still miss her :() and I discussed Air being referenced on the Archers, a BBC Radio 4 soap opera that has been going since 1950 and has a massive audience in the UK.