Has anyone used Hoteleia?

Hello fellow hosts, has anyone used this platform? Have any advice on it? I received an e-mail advertising their service:
[Hoteleia]is an international accommodation directory, founded in 2016 and currently operating in 127 countries. We have already managed to win the trust of thousands of users and hoteliers from all around the world and we are constantly expanding to other countries, broadening our field of activities and increasing the number of users that are exposed to your business. The 12 languages our website is offered in, as well as our targeted marketing, offer you access to a multitude of international markets.

Both of our plans are affordable (starting from our $40 yearly plan to our $110 lifetime plan) and the process of activating your account is very simple and fast.

Your payment is one-off and Hoteleia keeps no further commission fees for any reservations made through our website.

Even if it’s not a scam why would you want to pay to advertise in a listing directory, how would that benefit your Airbnb business?