Oh yes I can. I set my rates, no one else.
Yes they are, but they are swallowing the discount. Not sure that you’re 100% on how BDC works.
JF
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Oh yes I can. I set my rates, no one else.
Yes they are, but they are swallowing the discount. Not sure that you’re 100% on how BDC works.
JF
Yes, I know perfectly how BDC works (more than 14 years in the travel industry), and that is why I’m warning about their practices.
Of course, they use their commission, but that means that you are no longer in control of your selling price. It could mean that, in the medium term, your dependency on BDC will increase, so your options will be lower and they can increase the commissions.
But don’t kill the messenger, just think about this kind of practice (you can stop them just by stop using Payments by Booking and use other options like Paypal or Stripe)
by the way, no, you can not control yout rates 24/7 across all markets.
BDC is more than capable to change dinamically your rates using their commission. Also changint it by user.
Not sure if you have a direct website, but if you have one, it means that they are selling your property cheaper than you.
Always am, every day of the week, every week of the year and every platform.
I feel like a feckin echo here, but yes I can.
You might have fourteen years of experience, but your comments suggest that you haven’t learned much in that time.
JF
Ok. No problem. I’m not interested in advocating about any platform.
I just wanted to show a fact. Largely known by the industry.
It is up to you if you are ok wit BDC controlling your selling prices.
Enjoy the ride.
Por última vez.
BDC no tiene control sobre mis tarifas.
Si les permite controlar el suyo, ha estado haciendo algo mal durante muchos años.
JF
Miguel is right.
You are controlling the nightly rate you want, but not the amount the guest is paying.
Booking is re-implementing the “lowest price guarantee” out of their own pocket, and by doing this pulling the guest away from the competition.
If you prefer getting guest trough AirBnB but list on both platforms, and you encourage guest to book through AirBnB by differentiating pricing, Booking is countering that.
You might not care as long as the money is coming, but it makes you vulnerable as you will get more and more dependant on a single platform. Just like people only hosting on AirBnB.
Handbags at Dawn …
Oh no it isnt, Oh yes it is …
PS - thanks for the heads up Miguel if we used BDC its something we would def check to make sure we still received the minimum payment we require to make it attractive enough for us to take bookings …
You are controlling the nightly rate you want, but not the amount the guest is paying.
Correct, and I get the nightly rate I want.
My “selling price” is the price that I effectively sell nights to BDC, Airbnb etc, to sell on their web sites. If an individual OTA wants to implement a promotion, as long as it doesn’t affect our bottom line, they’re more than welcome.
by doing this pulling the guest away from the competition.
From our perspective, it hasn’t driven any guests away from Airbnb, in fact it’s the opposite. Our Airbnb business has increased substantially this year.
If BDC want to get into a dog fight for business with the other OTA’s… great, crack on guys. Let’s see if Airbnb respond, although one can almost guarantee that they’d be looking for the hosts to fund it!
You might not care as long as the money is coming, but it makes you vulnerable as you will get more and more dependant on a single platform. Just like people only hosting on AirBnB.
We list on three of the main OTA’s (plus their subsidiaries) and have a healthy direct clientele, many of them were initially OTA guests. In addition, we market via social media locally which, as the years go by, brings in more and more business (thanks to @jaquo for that tip a few years ago).
From being (like many others) totally dependent on Airbnb initially, then BDC for a period, we now have a good spread across the various channels we use, apart from Vrbo of course
its something we would def check to make sure we still received the minimum payment we require
Why would you do that? If you had actually read the posts, you would have realised that you are in control of your nightly rate, not BDC.
JF