"Add Internal Name"?

I just love it when Airbnb adds new gizmos to our listings to puzzle over! The above appeared today and I have no idea what it means unless it’s connected to the new web address offering.

Can anyone enlighten me?

Went looking… couldn’t find it… feel like yelling at them, if it ain’t broke- don’t fix it!

Actually, answering my own question now having followed various links and it’s actually not a bad idea … So if your listing title is “Beautiful sun-drenched Pavillion in exotic tropical garden” You can now call it “House 1” and that appears just for you to see on your listing page.


It’s for if you have multiple properties, you can nickname them “Mockingbird Ln”, “Elm Street”, and so on. So you know which “Cozy Cottage 5 mins walk to metro” it is, without revealing that internal name to the public.

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Thanks @LoneStar, we must have been typing at the same time! We only have 3 listings but I think it’s quite a helpful feature. It only just appeared for me today.