It is a mulit-pronged approach. The listing is clear that I hope to help guests find the things that interest them. Then, after they book, their “thank you for booking” message via AirBNB once again lets guests know that I am happy to help them out with planning their trip. And finally, while they are in the space, there are lots of brochures, three tour books, printed maps, and a map of the neighborhood that I created to give walking directions.
I have helped guests find off-the-beaten path exhibits, anniversary restaurants, bike trails, the best bahn mi in the city, to give you an idea.
@jaquo turned me onto a GREAT bakery in her city that I never would have found without her help and reassured me that the two historic homes we were planning to visit were well-worth the time.
I do find that my guests are satisfied with my suggestions. I will also state that I rarely recommend ONE place, but instead suggest three options so that the guests make the actual choice. Now, if you want to have a really great wood-fired pizza while playing candlepins [bowling] there is really only one option. Families with teenagers LOVE this place.